{"id":12980,"date":"2020-05-05T13:31:36","date_gmt":"2020-05-05T17:31:36","guid":{"rendered":"http:\/\/34.85.196.90\/?p=4078"},"modified":"2022-05-03T10:14:31","modified_gmt":"2022-05-03T14:14:31","slug":"startup-branding","status":"publish","type":"post","link":"https:\/\/designbro.com\/blog\/industry-thoughts\/startup-branding\/","title":{"rendered":"What I\u2019ve Learned Branding 10,000 Startups"},"content":{"rendered":"\n

In this post we’re going to learn about startup branding.<\/p>\n\n\n\n

It\u2019s been a month since I launched DesignBro logo maker<\/a> for startups.<\/p>\n\n\n\n

Since then, Logobly has generated over 10,000 logos for startups!<\/p>\n\n\n\n

That\u2019s a lot of logos. And startups. And founders.<\/p>\n\n\n\n

I\u2019m going to share with you some useful data Logobly has unearthed in the process of creating 10,000 startup logos<\/a>.<\/p>\n\n\n\n

It includes handy insights on startups, startup branding and startup founders.<\/p>\n\n\n\n

Let\u2019s dive in.<\/p>\n\n\n\n

<\/div>\n\n\n\n

What types of startups are founders launching?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

First up, the types of startups founders are launching. Before I launched DesignBro logo maker, I did market research using Product Hunt and Indie Hackers<\/a> as a basis for my startup categories.<\/p>\n\n\n\n

By far \u2018Productivity\u2019 was the most popular startup category on Product Hunt. I figured people would most likely be launching the most new startups in this category.<\/p>\n\n\n\n

There were a lot of startup logos created for in the Productivity space, but it was not the most popular startup category.<\/p>\n\n\n\n

The 3 most popular startup categories were in fact Gaming 7.4%, followed by Design at 6.8% and then Health & Fitness at 5.5% of out of the total number of startup categories listed on DesignBro.<\/p>\n\n\n\n

<\/div>\n\n\n\n

What colours are founders branding their startups?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

My research into startup branding led me to the fact that the internet is dominantly blue<\/a> in color. The research holds.<\/p>\n\n\n\n

The most popular colour for new startup logos was in fact blue at 24%, followed by red at 10% and then green at 8%.<\/p>\n\n\n\n

No surprises here, startup founders love the colour blue for their brands.<\/p>\n\n\n\n

<\/div>\n\n\n\n

What fonts are founders using in their startup branding?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Fonts wise, based on my experience I knew most startup founders prefer to use sans serif fonts.<\/p>\n\n\n\n

9 out of 10 fonts featured on DesignBro logo maker are sans serif.<\/p>\n\n\n\n

I knew these types of fonts would be a popular choice in startup branding.<\/p>\n\n\n\n

The number one font founders used to brand their startups on DesignBro logo maker app was Arlon at 17%, followed by Arona at 10%, and then Qualy at an equal 10%.<\/p>\n\n\n\n

<\/div>\n\n\n\n

What countries are founders from?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

When it comes to startup founders using DesignBro logo maker to brand their new startups, most of the founders come from the US at 7.4% of Logobly users, followed by India at 6.8% of total users, and then the UK at 5.5%.<\/p>\n\n\n\n

India\u2019s internet users are exploding right now! It\u2019s great to see this new market with a huge share of founders.<\/p>\n\n\n\n

<\/div>\n\n\n\n

What age are startup founders?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

When it comes to the age of founders, the majority of founders are aged 25 – 35 years old, followed by the second largest group of startup founders at age 18 – 24 years old.<\/p>\n\n\n\n

This was slightly younger than I would have anticipated, so it came as a surprise.<\/p>\n\n\n\n

My guess is that more and more younger folks are starting their own startups as opposed to working for other folks which is great.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Female versus male founders<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Most of the startup founders using DesignBro logo maker are male, with a total of 63% percent.<\/p>\n\n\n\n

Still a large and growing share of startup founders are female which is great to see.<\/p>\n\n\n\n

<\/div>\n\n\n\n

That’s a wrap on startup branding<\/h2>\n\n\n\n

I hope you enjoyed the findings on DesignBro logo maker’s first 10,000 ventures into startup branding.<\/p>\n\n\n\n

My biggest takeaway was the surprising number of founders based in India.<\/p>\n\n\n\n

I also found it interesting that most startup founders are aged 25 – 34 years old.<\/p>\n\n\n\n

I look forward to writing about what I\u2019ve learned branding 1,000,000 startups in the future!<\/p>\n\n\n\n

I\u2019m sure I\u2019ll have a whole bunch of new insights and learnings to share with you when that time comes.<\/p>\n\n\n\n

Feel free to use the infographics in your blog posts, remember to link back to this blog post for reference.<\/p>\n","protected":false},"excerpt":{"rendered":"

In this post we’re going to learn about startup branding. It\u2019s been a month since I launched DesignBro logo maker for startups. Since then, Logobly has generated over 10,000 logos…<\/p>\n","protected":false},"author":2,"featured_media":13543,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-12980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-thoughts"],"uagb_featured_image_src":{"full":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1600,900,false],"thumbnail":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",150,84,false],"medium":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",300,169,false],"medium_large":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",768,432,false],"large":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1024,576,false],"1536x1536":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1536,864,false],"2048x2048":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1600,900,false],"penci-single-full":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1600,900,false],"penci-slider-full-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1422,800,false],"penci-full-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1170,658,false],"penci-slider-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",1170,658,false],"penci-magazine-slider":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",780,439,false],"penci-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",585,329,false],"penci-masonry-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",585,329,false],"penci-thumb-square":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",585,329,false],"penci-thumb-vertical":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",480,270,false],"penci-thumb-small":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/what-ive-learned-branding-10000-startups-feature-image.jpg",263,148,false]},"uagb_author_info":{"display_name":"Christiaan","author_link":"https:\/\/designbro.com\/blog\/author\/chris\/"},"uagb_comment_info":0,"uagb_excerpt":"In this post we’re going to learn about startup branding. It\u2019s been a month since I launched DesignBro logo maker for startups. Since then, Logobly has generated over 10,000 logos…","_links":{"self":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts\/12980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/comments?post=12980"}],"version-history":[{"count":2,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts\/12980\/revisions"}],"predecessor-version":[{"id":13542,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts\/12980\/revisions\/13542"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/media\/13543"}],"wp:attachment":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/media?parent=12980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/categories?post=12980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/tags?post=12980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}