{"id":9464,"date":"2021-04-14T14:49:12","date_gmt":"2021-04-14T14:49:12","guid":{"rendered":"https:\/\/designbro.com\/blog\/?p=9464"},"modified":"2021-04-26T15:49:46","modified_gmt":"2021-04-26T15:49:46","slug":"2026-milano-cortina-winter-olympic-logo-revealed","status":"publish","type":"post","link":"https:\/\/designbro.com\/blog\/news\/2026-milano-cortina-winter-olympic-logo-revealed\/","title":{"rendered":"2026 Milano Cortina Winter Olympic Logo Revealed After Public Vote"},"content":{"rendered":"\n<p>Futura, the new logo, received over 75 percent of the votes to become the face of the 2026 Olympic and Paralympic Winter Games 2026<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"666\" height=\"747\" src=\"https:\/\/designbro.com\/blog\/wp-content\/uploads\/olympics-twitter.png\" alt=\"\" class=\"wp-image-9465\" srcset=\"https:\/\/designbro.com\/blog\/wp-content\/uploads\/olympics-twitter.png 666w, https:\/\/designbro.com\/blog\/wp-content\/uploads\/olympics-twitter-267x300.png 267w, https:\/\/designbro.com\/blog\/wp-content\/uploads\/olympics-twitter-585x656.png 585w, https:\/\/designbro.com\/blog\/wp-content\/uploads\/olympics-twitter-150x168.png 150w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/><figcaption><a href=\"https:\/\/twitter.com\/Olympics\/status\/1376861457745334272\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">https:\/\/twitter.com\/Olympics\/status\/1376861457745334272<\/a><\/figcaption><\/figure><\/div>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>The official 2026 Winter Olympic logo was revealed after a global public vote was held between 7 and 25 March 2021. An overwhelming 871,000 votes were cast from 169 countries with majority voting for \u201cFutura\u201d as their favorite.<\/p><\/blockquote><\/figure>\n\n\n\n<p>Designed by the branding agency Landor Associates, the emblem features an angular line drawing of the number 26 reflecting the year the games will be held &#8211; 2026.&nbsp; The logo expresses solidarity and sustainability, according to Sari Essayah, the International Olympic Committee\u2019s coordination commission chair of the games.<\/p>\n\n\n\n<p>Speaking about the new logo Essayah said, \u201cCongratulations to Milano Cortina 2026 on its new emblem. Influenced by the themes of sport, solidarity and sustainability, \u2018Futura\u2019 illustrates a dynamic and modern design that reflects some of the fundamental values of its Olympic and the Paralympic Winter Games.\u201d<\/p>\n\n\n\n<p>Speaking about the emblem Essayah continued, \u201cMilano Cortina 2026\u2019s strategy for a people-centric Games builds on the belief that we are stronger together \u2013 evident in its engagement of the wider public in its decision-making process. Its determination to make Italy fall in love with games and the world to fall in love with Italy has been evident throughout this global initiative. We\u2019re certain that this affection will continue to grow over the next five years, inspired by this unique emblem design.\u201d<\/p>\n\n\n\n<p>The angular design of the logo is characterized by a continuous silver line that crosses over itself to form the number \u201c26\u201d. Silver, in the Olympic emblem, portrays snow, peace and harmony while adding the element of youthful energy.<\/p>\n\n\n\n<p>The Paralympic Games logo uses the same emblem except the silver is replaced by green, red and blue associated with International Paralympics. The green, red and blue in the logo are also associated with the Aurora Borealis, a rare natural phenomenon that occurs above Dolomites mountain range.<\/p>\n\n\n\n<p>\u201cThe vivid use of the colors of the Paralympic Agitos (Symbol) makes this an emblem that truly represents and is accessible to everyone across the Paralympic movement,\u201d IPC President Andrew Parsons said. \u201cI also love the fact that this emblem reflects the natural wonder of Italy, which is important given the strong legacy of sustainability that is central to these games.\u201d During an online event hosted by Giovanni Malag\u00f2, President of CONI and Milano Cortina 2026, and Vincenzo Novari, CEO of Milano Cortina 2026, the winning emblem was revealed.<\/p>\n\n\n\n<p><em>Image Credit<\/em>: <a rel=\"noreferrer noopener\" href=\"https:\/\/www.dezeen.com\/2021\/04\/09\/2026-winter-olympic-logo-public-vote\/\" target=\"_blank\">https:\/\/www.dezeen.com\/2021\/04\/09\/2026-winter-olympic-logo-public-vote\/<\/a><br><em>Reference:<\/em> <a aria-label=\"https:\/\/www.olympicchannel.com\/en\/stories\/news\/detail\/milano-cortina-2026-winter-olympic-games-emblem-revealed\/ (opens in a new tab)\" href=\"https:\/\/www.olympicchannel.com\/en\/stories\/news\/detail\/milano-cortina-2026-winter-olympic-games-emblem-revealed\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">https:\/\/www.olympicchannel.com\/en\/stories\/news\/detail\/milano-cortina-2026-winter-olympic-games-emblem-revealed\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Futura, the new logo, received over 75 percent of the votes to become the face of the 2026 Olympic and Paralympic Winter Games 2026 The official 2026 Winter Olympic logo&hellip;<\/p>\n","protected":false},"author":2,"featured_media":9468,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-9464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"uagb_featured_image_src":{"full":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026.jpg",1704,959,false],"thumbnail":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-150x150.jpg",150,150,true],"medium":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-300x169.jpg",300,169,true],"medium_large":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-768x432.jpg",768,432,true],"large":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-1024x576.jpg",1024,576,true],"1536x1536":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026.jpg",1704,959,false],"penci-single-full":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026.jpg",1704,959,false],"penci-slider-full-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-1704x800.jpg",1704,800,true],"penci-full-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-1170x658.jpg",1170,658,true],"penci-slider-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-1170x663.jpg",1170,663,true],"penci-magazine-slider":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-780x516.jpg",780,516,true],"penci-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-585x390.jpg",585,390,true],"penci-masonry-thumb":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-585x329.jpg",585,329,true],"penci-thumb-square":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-585x585.jpg",585,585,true],"penci-thumb-vertical":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-480x650.jpg",480,650,true],"penci-thumb-small":["https:\/\/designbro.com\/blog\/wp-content\/uploads\/milano-cortina-winter-olympics-2026-263x175.jpg",263,175,true]},"uagb_author_info":{"display_name":"Christiaan","author_link":"https:\/\/designbro.com\/blog\/author\/chris\/"},"uagb_comment_info":0,"uagb_excerpt":"Futura, the new logo, received over 75 percent of the votes to become the face of the 2026 Olympic and Paralympic Winter Games 2026 The official 2026 Winter Olympic logo&hellip;","_links":{"self":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts\/9464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/comments?post=9464"}],"version-history":[{"count":0,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/posts\/9464\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/media\/9468"}],"wp:attachment":[{"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/media?parent=9464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/categories?post=9464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designbro.com\/blog\/wp-json\/wp\/v2\/tags?post=9464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}