DOO Smoothie

by Chris Zawada
5354

Updated on May 14th, 2009 |

1 Minute Read

“DOO is a new smoothie french Brand. The meaning of the name comes from the french word “doux” which means sweet in English. We made the name shorter and easier to read. Somehow we wanted to find a fun way to write this word and, in the same time, keeping the same pronunciation. A B&T design, we love to work on pure and fresh design without adding stuff that needlessly overwhelms our design. We wanted these smoothies to be efficient and obvious for the consumer.

As the design is uncluttered we also wanted our flavor to be so. That’s the reason why chose 3 very simple flavors: Kiwi, Orange, and Watermelon, and we didn’t go into the multi-fruit blend.”

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DOO Smoothie

by Chris Zawada
May 23, 2009
5354

1 Minute Read

As the design is uncluttered we also wanted our flavor to be so. That’s the reason why chose 3 very simple flavors: Kiwi, Orange, and Watermelon, and we didn’t go into the multi-fruit blend.”