Designed by: PepsiCo Design & Innovation
Country: United States

Farmetone

Updated on January 6th, 2010  |  
1 Minute Read

farmetone1

Designed by Flavia Oliveira Designs | Country: Brazil

Farm is a clothing brand with more than 20 stores in Brazil. Every year they design a different package for the Panetone they give to their partners. (Panetone is a tall bread studded with candied fruits and nuts and enjoyed for its light, fluffy texture).

They commissioned me to design this year Panetone. They gave me freedom to do what I wanted but I could only use 1 color. They also wanted the package to have something special, with a DIY feel, which relates a lot with the brand. So I came up with the idea of using the bottom of the package as gift tags that you cut and use it as you wish.”

farmetone2

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Designed by: PepsiCo Design & Innovation
Country: United States

Farmetone

1 Minute Read
farmetone1

farmetone1

Designed by Flavia Oliveira Designs | Country: Brazil

Farm is a clothing brand with more than 20 stores in Brazil. Every year they design a different package for the Panetone they give to their partners. (Panetone is a tall bread studded with candied fruits and nuts and enjoyed for its light, fluffy texture).

They commissioned me to design this year Panetone. They gave me freedom to do what I wanted but I could only use 1 color. They also wanted the package to have something special, with a DIY feel, which relates a lot with the brand. So I came up with the idea of using the bottom of the package as gift tags that you cut and use it as you wish.”

farmetone2

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