With over 35 years in the street food business, Gazebo Fine Foods have become a household name in the UK. The street food specialist is now “looking to expand their range of snacks and meal solutions into other world food offerings and elevate the range into a more premium offering.”
Gazebo teamed up with the London-based branding and packaging design agency Slice Design to create compelling visual illustrations that would help the brand position itself as one of a kind in the street food business.
The vibrant colors and illustrations used in the packaging design transport one to the lively streets of India. The design visually allows the customers to taste the incredible flavors of authentic street food.
Alan Gilbody, Founder & Director of Slice Design Limited, mentions the following:
“Peeled-off posters, paint spray and graffiti Capture the modern urban environment and evoke the different layers of culinary expertise, discovery of flavors and decades of experience that go into creating the most authentic street food.”
Sarah Hardy, Marketing Manager of Gazebo Fine Food, says:
“We are delighted with the packaging designs created by Slice. We feel they encapsulate our vision, our values and the quality of our products. The designs are bright, appealing and modern but yet incorporate our heritage and the traditions behind our brand. We are excited to roll the products out to the market over the coming months and see the impact of this new look and feel.”