Designed by: PepsiCo Design & Innovation
Country: United States

Grumpy Mule

Updated on July 29th, 2015  |  
1 Minute Read

lovely-package-grumpy-mule-coffee-1

Designed by Manifest Communications | Country: United Kingdom

“Grumpy Mule was a coffee brand in need of some love. And a bit of sass.

Not only did Manifest develop a butt-kicking logo, we also developed a tone of voice that challenged what the rest of the market was doing. Full of cultural references and tongue in cheek comments, the new Grumpy Mule brand has been receiving amazing feedback since it’s launch last month.”

ely-package-grumpy-mule-coffee-4 ely-package-grumpy-mule-coffee-2 ely-package-grumpy-mule-coffee-5 ely-package-grumpy-mule-coffee-3 ely-package-grumpy-mule-coffee-7 ely-package-grumpy-mule-coffee-6 ely-package-grumpy-mule-coffee-8

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Designed by: PepsiCo Design & Innovation
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Grumpy Mule

1 Minute Read
lovely-package-grumpy-mule-coffee-1

lovely-package-grumpy-mule-coffee-1

Designed by Manifest Communications | Country: United Kingdom

“Grumpy Mule was a coffee brand in need of some love. And a bit of sass.

Not only did Manifest develop a butt-kicking logo, we also developed a tone of voice that challenged what the rest of the market was doing. Full of cultural references and tongue in cheek comments, the new Grumpy Mule brand has been receiving amazing feedback since it’s launch last month.”

ely-package-grumpy-mule-coffee-4 ely-package-grumpy-mule-coffee-2 ely-package-grumpy-mule-coffee-5 ely-package-grumpy-mule-coffee-3 ely-package-grumpy-mule-coffee-7 ely-package-grumpy-mule-coffee-6 ely-package-grumpy-mule-coffee-8

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