Designed by: PepsiCo Design & Innovation
Country: United States

JAFFO

Updated on November 16th, 2012  |  
1 Minute Read

JAFFO

Designed by Popular Bruketa & Žinić OM | Country: Serbia

“JAFFO brand of Serbian Company – Jaffa, needed some help with creating a new brand strategy that would ensure its further existence.

We created the entire visual identity having in mind the fact that it should communicate, above all, with the youngest population. At the end of the creative process, the entire brand was transformed, except for its name which remained the same.

Five different, imaginary characters were created as a part of the new communicational platform, representing 5 different flavors, each with its own name, look, and characteristics. That way we managed to realize the client`s idea to have a brand mascot, by creating characters whose faces appear on the packages themselves, as mascots.”

JAFFO

JAFFO

JAFFO

JAFFO

JAFFO

Popular designs

Borderfields

Borderfields

Designed by Cubic | Country: United Kingdom “Borderfields had been around a while, but sales were flagging. Our task was to breathe

Water for Water

Designed by Mindscape Films | Country: Australia | Fonts: Gotham, Courier “Recently finished design for a new line of bottled water called

Pfeiffer Wines

Designed by Frank Aloi | Country: Australia “Pfeiffer wines is located in Rutherglen, Victoria. Rolled out across all customer touch points, the

Designed by: PepsiCo Design & Innovation
Country: United States

JAFFO

1 Minute Read
lovely-package-jaffo-1

JAFFO

Designed by Popular Bruketa & Žinić OM | Country: Serbia

“JAFFO brand of Serbian Company – Jaffa, needed some help with creating a new brand strategy that would ensure its further existence.

We created the entire visual identity having in mind the fact that it should communicate, above all, with the youngest population. At the end of the creative process, the entire brand was transformed, except for its name which remained the same.

Five different, imaginary characters were created as a part of the new communicational platform, representing 5 different flavors, each with its own name, look, and characteristics. That way we managed to realize the client`s idea to have a brand mascot, by creating characters whose faces appear on the packages themselves, as mascots.”

JAFFO

JAFFO

JAFFO

JAFFO

JAFFO

Previous
Next