Designed by: PepsiCo Design & Innovation
Country: United States

Jam Jar Sweet Shiraz

Updated on May 18th, 2011  |  
1 Minute Read

Jam Jar Sweet Shiraz

Designed by Cape Classics | Country: United States

“A retro-inspired red and white pattern, which replaced Jam Jar’s original checkered gingham on the capsule and carton. A change was called-for after the original design came under trademark infringement claims by a large food products corporation. An initiative was drawn to create a new, distinctive and lively design, that stayed true to Jam Jar’s messaging as “Sweet Perfect… Simple, Pure and Honest.”

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Jam Jar Sweet Shiraz

1 Minute Read
lovely-package-jam-jar

Jam Jar Sweet Shiraz

Designed by Cape Classics | Country: United States

“A retro-inspired red and white pattern, which replaced Jam Jar’s original checkered gingham on the capsule and carton. A change was called-for after the original design came under trademark infringement claims by a large food products corporation. An initiative was drawn to create a new, distinctive and lively design, that stayed true to Jam Jar’s messaging as “Sweet Perfect… Simple, Pure and Honest.”

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