Designed by: PepsiCo Design & Innovation
Country: United States

KIT NUT Is More Than A Nut!

Updated on May 24th, 2022  |  
2 Minutes Read

Designed by: Ali Banishoraka | Country: Iran

Founded in Iran, Kit Nut is a new food brand that focuses on selling nuts to Generation Z. As per the research conducted by the production wing of the new food brand, the target market was intelligent, outgoing, and fast but had a short attention span. The in-house production team concluded that the best way of attracting the target market was to avoid any complexity in their marketing campaign.

Among various challenges that the new company faced was Iran’s internal policies which presented itself as a major roadblock, delaying the production process. While very little could be done about the domestic laws of the land, Kit Nut devised unique branding ideas to attract the target market.

KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!

The food brand used minimal design elements to attract the target market. Furthermore, the company implemented the brand tagline, “Kit Nut is more than a nut,” to highlight the product. Each package comes with the company motto interestingly twisted to highlight the product. For example, a packet of pistachio comes with the line ‘This is more than a Pistachio’ imprinted on it.

The combination of the brand tagline and sharp colors set the brand apart from its competitors. Customers are easily attracted to the packaging when it sits on the shelves. A customer is first captivated by the color, followed by the brand tagline.

The food brand found its way to the GulFOOD Exhibition, Dubai, after the realization of the project in 2020.

Popular designs

Student Work – Lili Köves

Designed by Lili Köves | Country: Hungary “Simple label and logo design for a small traditional winery based in Csopak (Hungary), named Jásdi

Branding And Packaging Design: Budapest Coffee Stand

Covin Art School used sophisticated illustrations, which include a range of color palettes and three art deco palaces of the city streets, for the packaging designs. Furthermore, the art school introduced a new product for the company aptly titled “The Taste of Brewdapest.” The new product is “a smooth-flavored cold brew served in glass bottles.”

Femme Fatale

Designed by Boldinc | Country: Australia “Femme Fatale is a 2006 Chardonnay, Pinot Noir, Pinot Meunier.  Like the rest of the Saint

Designed by: PepsiCo Design & Innovation
Country: United States

KIT NUT Is More Than A Nut!

2 Minutes Read
7-kitnut-world-brand-design

Designed by: Ali Banishoraka | Country: Iran

Founded in Iran, Kit Nut is a new food brand that focuses on selling nuts to Generation Z. As per the research conducted by the production wing of the new food brand, the target market was intelligent, outgoing, and fast but had a short attention span. The in-house production team concluded that the best way of attracting the target market was to avoid any complexity in their marketing campaign.

Among various challenges that the new company faced was Iran’s internal policies which presented itself as a major roadblock, delaying the production process. While very little could be done about the domestic laws of the land, Kit Nut devised unique branding ideas to attract the target market.

KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!
KIT NUT Is More Than A Nut!

The food brand used minimal design elements to attract the target market. Furthermore, the company implemented the brand tagline, “Kit Nut is more than a nut,” to highlight the product. Each package comes with the company motto interestingly twisted to highlight the product. For example, a packet of pistachio comes with the line ‘This is more than a Pistachio’ imprinted on it.

The combination of the brand tagline and sharp colors set the brand apart from its competitors. Customers are easily attracted to the packaging when it sits on the shelves. A customer is first captivated by the color, followed by the brand tagline.

The food brand found its way to the GulFOOD Exhibition, Dubai, after the realization of the project in 2020.

Previous
Next