Design by Neumeister | Country: Sweden | Fonts used: Neue Helvetica
“Input: Moist Snuff, a smokeless tobacco product placed under your upper lip, is widely associated with a blue-collar culture in Sweden. The company behind Skruf wanted to reposition the brand and appeal to a wider audience.
Output: New packaging in white that made the brand feel exclusive, luxurious, contemporary and unisex.
Outcome: Substantial increase in sales despite the declining market.”
I’m a sucker for witty, well thought out, copy driven design. The use of a semi-translucent substrate is an interesting approach a
Designed by Creative Pilot | Country: United States Boston based Creative Pilot just created this special hexagon box for Timberland’s collaboration with
Designed by Koniak Design | Country: Israel “The name ‘Atura’ is a biblical word meaning ‘adorned’ or ‘crowned’. Atura is a bespoke
Designed by: PepsiCo Design & Innovation
Country: United States
Design by Neumeister | Country: Sweden | Fonts used: Neue Helvetica
“Input: Moist Snuff, a smokeless tobacco product placed under your upper lip, is widely associated with a blue-collar culture in Sweden. The company behind Skruf wanted to reposition the brand and appeal to a wider audience.
Output: New packaging in white that made the brand feel exclusive, luxurious, contemporary and unisex.
Outcome: Substantial increase in sales despite the declining market.”
