Designed by: PepsiCo Design & Innovation
Country: United States

Speedo Fast-Skin

Updated on February 10th, 2010  |  
1 Minute Read

speedo1

Designed by Checkland Kindleysides | Country: United Kingdom

“The skin of the shark was the inspiration for the fabric of the Speedo Fast-Skin suit; the shark’s egg formed the inspiration of our packaging design. A net pouch was created into which the suit can be compressed into the smallest form. A tactile, semi-translucent pouch contains the ‘net’ and printed/embossed graphics subtly brand the packaging.

Bespoke merchandising unitary was created by CK to display the Fast-Skin suit – either packaged or dressed on a mannequin. Both the packaging and merchandising unitary have been implemented worldwide.”

speedo2

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Designed by: PepsiCo Design & Innovation
Country: United States

Speedo Fast-Skin

1 Minute Read
speedo1

speedo1

Designed by Checkland Kindleysides | Country: United Kingdom

“The skin of the shark was the inspiration for the fabric of the Speedo Fast-Skin suit; the shark’s egg formed the inspiration of our packaging design. A net pouch was created into which the suit can be compressed into the smallest form. A tactile, semi-translucent pouch contains the ‘net’ and printed/embossed graphics subtly brand the packaging.

Bespoke merchandising unitary was created by CK to display the Fast-Skin suit – either packaged or dressed on a mannequin. Both the packaging and merchandising unitary have been implemented worldwide.”

speedo2

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