Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Derek Hunt

Updated on October 9th, 2009  |  
1 Minute Read

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Designed by Derek Hunt | Country: United States

“X Tobacco’s packaging tries to shy away from typical tobacco product branding as far as masking the true nature of the product. The brand (X) is the product and the product (cigarettes, tobacco, papers, filters, etc) is the brand. The packaging reflects this idea of transparency.”

x1

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Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Derek Hunt

1 Minute Read
x2

x2

Designed by Derek Hunt | Country: United States

“X Tobacco’s packaging tries to shy away from typical tobacco product branding as far as masking the true nature of the product. The brand (X) is the product and the product (cigarettes, tobacco, papers, filters, etc) is the brand. The packaging reflects this idea of transparency.”

x1

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