Designed by: PepsiCo Design & Innovation
Country: United States

You Smell

Updated on February 4th, 2012  |  
1 Minute Read

You Smell

Designed by Megan Cummins | Country: United States | Buy it

When we initially posted You Smell three years ago we had no idea that Megan was going to take this product to the great heights that she has. If you’re a fan of ABC’s Shark Tank you probably watched her pitching You Smell to the sharks this evening where she came out on top with with an investment from Robert Herjavec. Congratulations Megan!

“This is a line of detergents called “You Smell” is an immediate eye-catcher, as it is eloquently presented, yet is initially insulting until the reverse side of the product is read. It continues to say “Like a Lemon!…Thanks to us!”. The subsequent title ‘Tabula Rossa’, a derivative of ‘Tabula Rasa’, a Latin phrase for ‘clean slate’. The sarcastic romance copy on the remaining sides creates an entire experience for the viewer, enticing them to continue turning the product in search of something new. It is printed on Neenah Laid paper to offer a subtle tactile quality.”

You Smell

You Smell

You Smell

You Smell

You Smell

You Smell

You Smell

 

 

 

Popular designs

Deep Water

Designed by Jesse Kirsch | Country: United States “Elegant and clean typography along with a  unique caddy design allows Deep Water to

Malibu Pop & Street Art Series

Designed by La MJC | Country: France “La MJC came up with this idea of re-designing Malibu bottles in “pop” interpretations by

Winery Arts

Designed by Moruba | Country: Spain Moruba produced these simple yet very clever designs for Winery Arts. Based on the sum of

Designed by: PepsiCo Design & Innovation
Country: United States

You Smell

1 Minute Read
lovely-package-you-smell1

You Smell

Designed by Megan Cummins | Country: United States | Buy it

When we initially posted You Smell three years ago we had no idea that Megan was going to take this product to the great heights that she has. If you’re a fan of ABC’s Shark Tank you probably watched her pitching You Smell to the sharks this evening where she came out on top with with an investment from Robert Herjavec. Congratulations Megan!

“This is a line of detergents called “You Smell” is an immediate eye-catcher, as it is eloquently presented, yet is initially insulting until the reverse side of the product is read. It continues to say “Like a Lemon!…Thanks to us!”. The subsequent title ‘Tabula Rossa’, a derivative of ‘Tabula Rasa’, a Latin phrase for ‘clean slate’. The sarcastic romance copy on the remaining sides creates an entire experience for the viewer, enticing them to continue turning the product in search of something new. It is printed on Neenah Laid paper to offer a subtle tactile quality.”

You Smell

You Smell

You Smell

You Smell

You Smell

You Smell

You Smell

 

 

 

Previous
Next