“A brand is no longer what we tell the customers it is – it is what customers tell each other it is.”– Scott D. Cook Most companies exist to make …

The world is increasingly going digital, and trade is drifting from physical stores to online stores. The number of ecommerce shoppers keeps climbing every year. At the moment, in 2021, …

What comes to your mind first when you think about some of the most iconic brands in the world? Yes, you are right, it is their logos! Be it Apple …

Understanding how people think and why they think what they think is the real secret behind businesses that have become successful. This article can guide you in launching a successful …

Be it science or arts, there is philosophy behind everything. We might not notice the deeper aspects of reality due to our busy schedule, but once we sit and think …

Non-Luxury Brands: While creating a new brand, we want to provide our best to the customers. Moreover, we work our best to reach our potential customers; through Instagram, Facebook Groups, …

According to Steve Jobs, “Design is not just what it looks like and feels like. Design is how it works.”  As per Digital Appeal, “75% of people form their opinion …

We humans chase evolution. No, I am not talking about ape to human evolution – but about how our thought process evolves with time. And as marketers, we ensure that …

Logos and logo design is a hot topic. You guys have a lot of questions when it comes to logo design. In this post, I’m going to answer the 10 …

Amazon sellers are on their way to becoming – or already are – entrepreneurs. Having said that, on this path a seller faces numerous challenges, but the core of all …